Birmingham City University to launch eSports course

Birmingham City University to launch eSports course

28th December 2019 0 By Jordan Heal

Birmingham City University (BCU) has announced it will be launching an undergraduate degree in eSports management.

After paying attention to the “huge trend” and “financial growth developments” in the sector, the university has decided to offer the course to enable its student to enter the industry at management level.

The syllabus will draw on expertise from practising leaders in the thriving world of eSports as students explore the culture and consumer behaviour surrounding it, as well as learning how to build brands and manage venues.

“With the growth in eSports there is an increasing number of job opportunities for graduates with the knowledge and expertise to excel,” said Dr Richard Oddy, senior lecturer at BCU’s business school and co-course director of eSports management.

“The course is designed to equip students with key skills required to enter the eSports industry at management level.

“Students will have fantastic opportunities to go out in the field and experience the business and management elements of the eSports ecosystem.”

According to Newzoo – a global leader in video game analytics – forecasts suggest eSports revenue could reach up to $1.8 billion by 2022.

The amount of money being pumped into tournaments and competitions is evidence of its booming success.

Back in the summer, the first-ever Fortnite World Cup was held in which 16-year-old Kyle ‘Bugha‘ Giersdorf won the solos segment and earned an eye-watering $3 million in doing so.

At the start of the year, the BBC reported on how the video games sector now accounts for more than half of the UK’s entire entertainment market – even eclipsing the music and video industries.

While the industry has received much in the way of financial backing, more and more academic institutions – such as BCU – are beginning to embrace it.

Interested in reading more eSports-related stories? Discover more about Galatasary eSports allegedly not paying its professional players.